Adopting a country and Western theme this season, Billionaire Boys Club revives the diamond logo and gives it a cute cowboy twist. The character – complete with lasso, chaps and a 10 gallon hat – waves out from the front of this blue raglan-cut sweater above the brand’s name in rodeo style font. 100% CottonCrewneckRaglan SleevesPrinted BrandingRibbed Trims
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