Off-White

Virgil Abloh founded Off-White in Milan in 2013, growing it out of his earlier Pyrex Vision project and naming it for the grey area between black and white. Diagonal industrial stripes, words in quotation marks and dangling zip ties became its signatures, along with a conviction that streetwear belonged on the Paris runway. LVMH took a majority stake in 2021, months before Abloh's death, then sold the label to Bluestar Alliance in 2024; Ib Kamara, who led the design from 2022, left in 2026.