New Era Slam Jam 9twenty Cap

Celebrating both brands’ shared roots in niche underground subcultures, Slam Jam and New Era join forces to rethink New Era’s iconic 9TWENTY adjustable silhouette. The reimagined New Era 9TWENTY stands out with a contrasting black outer and raised embroidery. On the front, an embroidered ‘A’ signifying ‘for all’ is featured in a dashed circle, a universal reference in mathematics that has been construed as a symbol for togetherness, adopted in multiple underground scenes worldwide. Through evolution and research the design pays homage to Slam Jam’s nod to niche subcultures and independent thinkers. The left side of the cap features the classic black New Era logo while the right side reads Slam Jam’s well-known claim, ‘A freely constituted cultural eco-system framed by (UN)formal membership and (UN)corporate Uniforms’. The new itineration’s key features include an adjustable strap at the back and an unconstructed crown, reminiscent of old baseball cap styles worn in the early years of Major League Baseball.

 

100% Cotton
Fitted Design
Curved Visor
Stitched Eyelets
Raised Logo Embroidery on Front
Classic New Era Logo on the Left Side
Slam Jam's Claim on the Right Side
Adjustable Strap on Back
Style Code: 13040770 BLK

100% Cotton