Italian luxury label Rubinacci is defined by expertise and taste. Founded in Naples, Italy in 1932 by Gennaro Rubinacci (and initially named London House), an arbiter elegantiarum who had become a popular consultant among his friends and family for his shrewdness when it came to fashion and style. Today, the Rubinacci family has become a Neapolitan tailoring dynasty, pioneering what is now known today as the Neapolitan Style jacket, and spread their concept of modern tailoring across the globe.