Embodying the confluence of skateboard culture and contemporary fashion, Pop Trading Company is a premiere sportswear brand recognized for its minimalist designs. It was founded in 2013 by Peter Kolks and Ric van Rest in Amsterdam, Netherlands. The brand originally started as a distribution company but quickly evolved into creating their own line, spurred by their passion for design and skateboard culture. Pop Trading Company has collaborated with major brands like New Balance, and it continues to redefine skate wear with a refined, sophisticated edge.