Hong Kong based streetwear label CLOT was founded in 2003 by Edison Chen and Kevin Poon with the goal of marrying the different styles of the East and the West under one label. Initially in the business of clothing, Chen and Poon expanded their scope, launching renowned fashion and lifestyle destination JUICE, showcasing their sharp skill for curation and sharp eye for quality. Slowly gaining clout for both CLOT and JUICE with several high-profile partnerships and brand collaborations, Chen and Poon grew into their own an authorities on style and culture for both the East and the West and everything in between.