Factor’s, founded in 2020 in Atlanta, offers a modern, relaxed take on bespoke tailoring. Led by Matt Lambert, with 12 years in made-to-measure suiting, the brand softens classic silhouettes with elongated blazers, flared trousers, and looser cuts designed for fluid drape. Featuring wool and mohair fabrics, dramatic lapels, and bold color accents, Factor’s reinterprets ‘70s suiting while prioritizing adaptability and longevity, establishing itself as a fresh, contemporary presence in men’s luxury tailoring.